Saving Tummies

AY 2021

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Related Modules:

• Event Creation & Design

• Event Management & Operations

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In collaboration with TOUCH Community Services (TCS), a non-profit charity organisation in Singapore, I co-led a team of 12 members for our Online Advocacy and Activation Campaign Group Project, where we planned and executed a 3-week (3 Jan - 23 Jan 2022) Instagram campaign focusing on the eating disorder community.

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We uploaded content such as posts, Instagram TV videos, and stories where we provided activities and games that our followers can participate in to win prizes from our 7 sponsors (e.g. Kingdom Food Group and Shutdown Collective), and information about Anorexia Nervosa and Orthorexia Nervosa. We also invited a local artiste - Leon Markcus to share about his personal eating disorder experience, and hosted an Instagram Live event where we invited a guest speaker from TCS to assist in debunking myths about eating disorders.